CASE STUDY · 02 · AI-powered product catalog
A product catalog that updates itself.
CCTVPROS sells hundreds of surveillance products from dozens of suppliers. We built the system that keeps the catalog current without manual work.
10×Faster catalog updatesTODO: verify
3×Inbound leadsTODO: verify
0Manual data entryTODO: verify
THE PROBLEM
What was broken.
- Catalog updates took weeks. By the time a product was listed, the spec sheet was already stale.
- Sales team copy-pasted from supplier PDFs into the storefront, badly.
- Pricing was inconsistent across categories and prone to errors.
THE SOLUTION
What we built.
- AI-assisted ingestion of supplier datasheets into structured product records.
- Automated price rules with margin guardrails.
- Storefront publishes directly from the source-of-truth catalog.
- WhatsApp inbound enquiries auto-tagged with the product the lead browsed.
Stack
- Next.js
- Anthropic API
- PostgreSQL
- WhatsApp Business
THE OUTCOME
What changed.
- Catalog updates that took 2 weeks now take 1–2 days.
- Inbound enquiries up 3× year-on-year.
- Sales team time freed for actual selling, not data entry.
Want this kind of work for your business?
Tell us what's eating your team's time. We'll show you what an automated version would look like.
+91 92076 40404 · hello@itsolute.com · Parthas Lane, Kottayam, Kerala – 686001, India · Mon–Sat · 9:00 – 19:00 IST